Inside Pittsburgh Radio
Inside Pittsburgh Radio
Dave Scott
By Larry Aiken
   When I was "playing" radio at the age of 6, big daddy Dave Scott was already on the air at KQV, and he's been entertaining tri-state folks for all these years.
   Dave has probably done every kind of on- the- air work possible. For years he was KQV's morning man. He's done play- by- play sports, man in the street, telephone quizzes, women's programs, and western shows.
   He made the switch to afternoonradio and has become Pittsburgh's number one man between 3 & 6:30 ... that is except for a few days, two weeks ago when he lost his voice rooting the Steelers home to a football victory.
   He's back in good voice now, and I hope you're among the thousands who catch his humor, and his abilities every afternoon.
Inside Pittsburgh Radio
Pie Traynor
By Dave Scott
   Pie Traynor once failed to mention a big story on his KQV sports show. That was in 1948 when it was announced that he had been elected to baseball's Hall of Fame. His characteristic modesty at this monent of glory is typical of Pie.
   Sports fans everywhere acclaim him the greatest third baseman of all time. His great record ... his knowledge of sports ... and his friendly personality all make him one of Pittsburgh's most popular men, on or off the air.
  You can hear Pie's unique descriptions and his colorful comments every night over KQV at 5:55.  Ratings show him to be Pittsburgh's top rated sportscaster.
Inside Pittsburgh Radio
Who Listens
To KQV ?
By Bob Thompson
Sales Manager
   Do only teen- agers listen to today's popular music ? The answer is "no" ... here's proof.
   All ratings show that, for instance, between 9 a.m. and 3 p.m. when no teen- agers are available to listen, KQV's audience is as LARGE or LARGER than at times when teen- agers are at home. Those have to be adults who are tuned in.
   In the past 18 months, KQV saw an audience gain of 80% during the time of day when housewives are the predominant listeners.
   You can't dispute the facts ... and the facts are that KQV's popular music and news programming attracts Allegheny County's largest audience.
Inside Pittsburgh Radio
What's The
Secret Word ?
By John Gibbs
   If you have any questions about Pittsburgh radio that puzzle you ... drop me a card at KQV, and we'll try to answer them for you.
   I have a letter from Sanford Kelson who wants to know what KQV's "secret word" is.  Incedentally, this promotion has attracted more listener than any other.
   The secret word is our way of giving recognition to those Pittsburghers who deserve it. Each day we choose a different civic, business or industrial leader and let all Pittsburghers hear his name.
   Inthe next few weeks we'll be answering some more questions, so,let us hear from you if you have any.
Inside Pittsburgh Radio
Sam Holman
By Henry DaBecco
   Because he was a bad butcher, Sam Holman is a top- rated disc jockey.
   Sam's story begins in California where his father was a meat cutter. Dad Holman had hopes that Sam would follow in his footsteps ... but after one day on the job, they were both convinced that Sam would never make it as a butcher.
   So, blessed with and outstanding voice, Sam put down his knife, picked up a microphone and started his radio training at stations in the San Francisco Bay area.
   This spring he celebrates his fifth anniversary on the air, and he is considered one of radio's new, bright young men. You'll hear him on all different shifts at KQV.
   His favorite record ? "Mack the Knife", of course.
Inside Pittsburgh Radio
Those Blue
Cartridges ?
By Fred Zellner
Chief Eng., KQV
   If you've ever watched KQV on the air from the window- studio at 7th & Smithfield, you've seen the announcers inserting blue cartridges into machines. What are they ?
   KQV is Pittsburgh's first station to make used of automatic tape equipment. Each cartridge contains the commercials, promotional announcements and special effects you hear, and because of them, KQV has achieved the most perfect sound and production.
   The automatic tapes give definition and fidelity hitherto unknown on AM broadcasting, thereby increasing listener's enjoyment.
   Producing these tapes creates a lot of work for engineering staff, but we feel it's worth it to give you better service, and a better sound.