Walt Disney World opened in 1971 and over the years
WLS had many promotions involving the Magic Kingdom
WLS was the first station to give away complete trips to Walt Disney World

Pictured in 1978 are Mickey Mouse and Donald Duck as well as
WLS Personalities Yvonne Daniels, Fred Winston, Bob Sirott,
John Records Landecker and Steve King.
In 1975, the WLS Express gave away all expense paid trips aboard the Amtrak Superliner to Walt Disney World. All you had to do was to answer WLS Musicradio if someone asked you "What Radio Station Do You Listen To?